top of page

A hybridised design approach to brand experiences.

KOVA is a design studio based in Singapore. Since 2020, we have been shaping brands in the hospitality, architecture and tech industries through strategy and design. The outcome of our work is to better the future of design in Asia and beyond.

Tote Bag Mockup 01.png

TCG Construction
Strategy, Identity, Website

Hat Mockup.jpg

City Tours
Identity, Collateral

Open Sourced Business Cards.png

Open Sourced
Identity, Collateral

Slide 16_9 - 8.png

Legatcy Asia Network
Identity

VIEW WORKS

(Core Competencies)

Untitled.png

Brand Strategy

Problem identification, case study analysis, stakeholder identification, brand direction routes, strategic workshop insights

Untitled.png

Digitisation Strategy

Sitemap, UI/UX Design, Front & Back-end Development, Mobile Optimisation, On-page SEO Optimisation, Testing & Quality Assurance

Untitled.png

Positioning & Messaging

Competitor Analysis, Customer Segmentation, Positioning Framework, Brand Purpose, Mission, Vision, Values, Tagline, Voice Architecture, Communication Tactics

Untitled.png

Brand Management

Content Development, Corporate Collateral, Content Strategy, Blog Writing, Social Media, Email Newsletters

Untitled.png

Brand Identity

Typography Systems, Visual Direction, Brand Application, Styleboard, Brand Guidelines

VIEW SERVICES
INQUIRE
Untitled.png

CLIENT STORIES

“We decided to proceed with KOVA after they thoughtfully identified lapses in our existing website practices and provided solutions to improve the user experience. Our introduction coincided with our plans to consolidate various business units across markets, requiring an intuitive website to effectively showcase our portfolio. This was a challenging task, particularly with the many stakeholders involved. However, this proved to be no obstacle for KOVA, as they leveraged these diverse perspectives to shape an outcome that adequately reflects where we are as a business today.”

Drew MILLS, Chief Marketing Officer, Mandala Club

INQUIRE
Slide 16_9 - 1.png

CLIENT STORIES

"I approached KOVA to develop comprehensive brand guidelines since we had always relied on in-house resources for branding. This led to patchwork solutions that lacked consistency and diverted focus from our executives' core responsibilities. KOVA’s resulting collaterals made an immediate impact on our daily operations, as they took an iterative approach to developing our positioning, messaging, and identity. Allowing us to visualise them in action."

Julian CHIA, Co-Founder & Director, Kyoob Architects

INQUIRE
TCG Construction Manual.png

CLIENT STORIES

“KOVA came highly recommended to us for their understanding of the architecture and planning industry, which was particularly relevant for us. As an organisation detaching from its parent company and adopting existing branding assets from Hong Kong, we entrusted KOVA to retain the best of our parent company’s messaging and visuals while honouring the legacy of the TCG Construction brand. The result was a distinct and cohesive brand identity that seamlessly marries the strengths of both brands. We are incredibly grateful for the insights and connections KOVA brought along the way, and we have since entrusted all corporate communications to them as our dedicated brand steward.”

Kelvin HON, Managing Director, TCG Construction

INQUIRE
Tote Bag Mockup.jpg

CLIENT STORIES

“As we expanded across multiple markets in Southeast Asia, we realised that our original brand guidelines, no longer reflected where we were as a business. With a growing number of employees and stakeholders interacting with the brand, we needed a systematic approach to ensure consistency and recognition across these diverse markets. KOVA’s deep understanding of the regional dynamics was key in helping us make sense of this transition. I believe that this allowed them to deliver a refreshed brand identity that is not only scalable but also stands out across different markets.”

Sombat NG, Chief Experience Officer, Paperspace Asia

INQUIRE
Belift Instagram Stories.jpg

CLIENT STORIES

"Our goal was to craft a brand identity that not only honours the legacy of the original company but also charts a new direction for both brands that would be cohesive as a result of the merger. Beyond just delivering on brand design, they became a trusted partner, introducing us to valuable connections that have led to ongoing collaborations. I've since entrusted KOVA with our corporate communications, as I believe they have the organisation's best interests in mind. Their ability to understand our long-term vision for urban mobility and smart cities has played a crucial role in helping us set new standards for the industry."

Benson ZHAN, Managing Director, BELIFT

INQUIRE

CREATIVE CRUCIBLE

social wellness clubs.jpg.png

Social Wellness Clubs Are The New Status Symbol: A Study Of Remedy Place

image (1).png

Building a Brand Within a Brand: How The Rochambeau Club Set the Stage for Racquet Rose

Untitled.png

Leading Rebrands in 2024: Lessons for Companies

INDUSTRY TREND
BRAND BUILDING
DESIGN TRENDS
READ MORE
bottom of page